Channel 4’s 4iP is now open and inviting you to pitch them your ideas

“The hunt is on for rule-breaking, far-seeing producers and partners who share 4iP’s vision for re-inventing the way public-service media is developed, commissioned, funded and delivered in the UK. […] 4iP is keen to get proposals from as wide a range of people and companies as possible. Nobody is too small, nobody too big. […] 4iP is looking to support great ideas for websites, games and mobile services which will help people improve their lives.”

The official launch event is in Birmingham on 24th October 08.

Update: Dave Harte has some detailed suggestions about how and when one might best approach 4iP with an idea.